gameplay Tag

At last! Games are catching up! As the videogame becomes an increasingly important form of expression, it also becomes an increasingly important form to exploit. According to Kotaku, a study by IGA, an agency devoted solely to advertising in videogames, in association with Nielsen (yes, that Nielsen), has determined that people are okay with a little corporate sponsorship in their games.
The Nintendo Wii has been out for some months now, so you may have heard about the phenomenon of the Wii and the elderly. Yes, the elderly and the Wii. If you need a refresher, take a look at this article.